A Brand Born in Subculture

Frostbite’s origins trace back to pioneering India’s grillz scene — merging underground aesthetics with refined design. With a strong foundation in custom craftsmanship and personal storytelling, the brand has since evolved into a jewelry label that’s equal parts expressive and experimental.

Every piece — whether a sculpted ring or a bold-link bracelet — is a reflection of Choksi’s vision for identity as an ongoing experiment. The forms are raw yet refined, sculptural but wearable, always rooted in cultural context and personal narrative.

Jewelry as Self-Discovery

Frostbite doesn’t just create adornments — it creates statements. The designs speak to a new generation of Indian creators and consumers who are rejecting static definitions of luxury. Instead, they’re drawn to brands that reflect fluidity, story, and soul.

From polished textures to symbolic forms, each piece in Frostbite’s collection is crafted to feel like a part of your personal evolution — not just your outfit.

Why Extra Butter?

Our journey at Extra Butter India has always been about spotlighting brands with something to say. As we expand our curated offering, launching local labels like Frostbite is both a natural step and a necessary one. India is brimming with creative talent that deserves a platform, and we see our role as not just a retailer, but a storyteller — bridging global energy with homegrown design.

Shop the collection now online.